The Colour Of Light: Spectrally Optimised Light From BÄRO
Light creates an atmosphere – and it supports the attractive presentation of all kinds of objects and products. From fresh foodstuffs or dishes in a restaurant, non-food products, fashion and leisure articles – lighting with a coordinated spectral composition can render the colour, material and surface properties of products in a way that shows them off to best advantage to customers and users. Successful sales-promoting lighting therefore deliberately engages with expectations and visual habits – and triggers positive associations.
2019-01-21
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